Privacy Policy

Last updated: September 15, 2026

This update clarifies website advertising measurement and protections for patient and SMS information.

 

Eye Doctors Hawaii does not sell, rent, release, or trade patient information for marketing or promotional purposes. Mobile information and SMS opt-in data and consent are not shared with third parties or affiliates for marketing or promotional purposes. Service providers may process information only as needed to provide services to us, subject to applicable privacy requirements. Website advertising measurement is described below.

 

SMS Opt-Out: If you are receiving text messages from us and wish to stop receiving them, simply respond with either “STOP” to the number from which you received the message. Once we receive your message, you will no longer receive further text messages from us.

 

Collecting and Using Your Personal Data

 

Personal Data

While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

  • Name
  • Date of Birth
  • Insurance
  • Email

 

Use of Your Personal Data

Eye Doctors Hawaii may use your personal data for the following purposes:

  • Schedule appointments
  • Verify insurance

 

Website Analytics and Advertising Measurement

Links in our advertisements may include campaign identifiers and tracking parameters so we can understand which campaigns bring visitors to our website. These parameters identify the advertising campaign or ad; they should not contain patient names, contact details, or medical information.

As of the date above, our OpenAI Ads website pixel and conversion tracking are not active. Before activating any OpenAI advertising measurement, we will confirm that the tools and configuration are appropriate for a healthcare website and update this notice with the information collected, purposes, recipients, and available privacy choices.

We will not use OpenAI advertising tools to transmit appointment-form contents, names, email addresses, phone numbers, birthdates, insurance details, symptoms, diagnoses, treatment information, or other protected health information. We will not enable automatic contact matching for OpenAI advertising measurement without confirming a configuration that meets these protections and applicable requirements.

Submitting an appointment request, agreeing to SMS messages, or reading this policy does not authorize disclosure of protected health information to advertising platforms. Any disclosure requiring a separate authorization will use the applicable authorization process. You can contact us using the details below with questions about website privacy.

 

Retention of Your Personal Data

Eye Doctors Hawaii will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

 

Eye Doctors Hawaii will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Eye Doctors Hawaii, or we are legally obligated to retain this data for longer time periods.

 

Security of Your Personal Data

We use administrative, technical, and physical safeguards to protect personal and patient information. We work diligently to maintain confidentiality and handle protected health information in accordance with applicable HIPAA requirements. No website or method of electronic transmission can be guaranteed completely secure.

 

Changes to this Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page.

 

We will let you know via email and/or prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

 

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

 

SMS Terms and Conditions

 

  1. Eye Doctors Hawaii
  2. Appointment reminders and customer service
  3. You can cancel the SMS service at any time. Simply text “STOP” to the number provided. Upon sending “STOP,” we will confirm your unsubscribe status via SMS. Following this confirmation, you will no longer receive SMS messages from us. To rejoin, sign up as you did initially, and we will resume sending SMS messages to you.
  4. If you experience issues with the messaging program, reply with the keyword HELP for more assistance, or reach out directly to hr@eyedoctorshawaii.com
  5. Carriers are not liable for delayed or undelivered messages.
  6. As always, message and data rates may apply for messages sent to you from us and to us from you. Message frequency varies. For questions about your text plan or data plan, contact your wireless provider.
  7. For privacy-related inquiries, please refer to our privacy policy https://www.eyedoctorshawaii.com/privacy-policy/

 

Contact Us

If you have any questions about this Privacy Policy, You can contact us at (808)373-9373 or by email at hr@eyedoctorshawaii.com